National Institute of Education STEM

An engaging and user-friendly site can lead to conversions. See how Amber Creative helped NIE STEM revamp their website to achieve their goals.

About

Services & Platform

Development

UIUX

Website

Duration

Approx. 2.5 months

The Project

National Institute of Education (NIE) STEM was seeking an agency to design and develop a website to attract educators to participate in their competition; Empowering STEM Education Professionals Programme.

The Challenge

It was a challenge to create a web design which clearly reflects the 4 elements of STEM - Science, Technology, Engineering and Mathematics. The site also had to allow visitors to immediately relate it to their core branding, driving signups for workshops and encourage the target audience to submit their entries and to take part in the competition.

The Solution

We incorporated attractive images that are related to the competition theme – Sustainable Energy. Colour gradations reflecting colours in the logo were also used in the CTA buttons and hover animations to make the website more engaging.

Outcome

Lighthearted Empowerment

The final outcome was vibrant and visually appealing, aligning with the client's requirements and preferences. As such, it received a great response from the team and target audiences were also actively submitting their entries for the competition.