CLIENT

Ngee Ann Polytechnic

PROJECT

Animations for New Courses

To promote their Open House event and generate awareness for their new courses, we collaborated with Ngee Ann Polytechnic (NP) to create a series of animated IG Stories videos to feature their new courses – Diploma in Design, Diploma in Community Development and Diploma in Media Post-Production.

Services & Tech

  • Art Direction & Production
  • Animation

The key challenge was to showcase interesting elements of the courses to spark interest amongst potential students, encourage them to find out more and apply for NP as their polytechnic of choice.

We created several animated videos that tie in with the course elements, coupled with vivid visuals and engaging copies, to provide students a good overview of the courses. Call-to-actions were also added to encourage potential students to find out more on the NP website.

The series of intriguing videos were produced as part of a series of Open House activations that were rolled out to generate buzz for the event and the school. The videos were also uploaded on NP’s Instagram page and included in their ‘Highlights’ to drive visibility.

Process

1. Research

2. Conceptualisation

3. Storyboard

4. Illustration

5. Animation

View Our Work

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